Chrome & Chase Window Display

From online to retail

Chrome & Chase is an online casual wear brand from Canada. Contents was asked to design an event identity for their cross-brands party with Dahood and Dienastie under the theme “Chasing Great Heights”.

Floating LED acrylics

Sticking to the theme about height, we lined up with a KOL rooftop photographer and presented a bird’s-eye view story on the window display design.

The floating acrylic blocks with pre-installed LED lights gave two functions: acting as a reminiscence of traffic light traces which could be seen from rooftop view; while merchandise can be presented with a floating-in-the-air illusion.

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